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Discovery & Content Planning
We map the page inventory, work out which content belongs in the CMS rather than on static pages, and agree who will maintain what after launch.
Deliverables: Page inventory, content model, project plan
1 weekDevelopment
Marketing Sites Your Team Owns From Day One
Webflow built properly — structured collections, reusable components and clean class naming — so your marketers ship pages themselves without the site drifting out of shape.
- Launch in weeks, not months
- No plugins, no server maintenance
- Your team edits without a developer
- Training and handover included
Is this you?
Four Reasons Teams Move to Webflow
Usually it isn't the technology they're unhappy with. It's the wait.
A landing page takes three weeks
Campaigns get shaped around the development queue instead of the market.
You're maintaining a server to run a brochure site
Hosting, updates, patches and backups, all for a site that publishes twice a month.
Your site can't keep up with your brand
The design moved on, the build didn't, and every visual change is quoted in developer days.
You inherited a Webflow project that's a mess
Hundreds of unstyled classes, duplicated sections, and a CMS nobody structured properly.
Overview
Webflow, Built Like a Design System
Structured collections and reusable components rather than a hundred one-off pages.
Webflow's promise is that marketing teams can run their own site. That promise holds or breaks in the first two weeks of the build. Structure it well — a real class system, components for anything used twice, CMS collections modelled around how content actually works — and your team ships pages for years. Structure it badly and you get a project with four hundred classes named after the page they first appeared on, which is harder to maintain than the code it replaced.
We build the system first. Classes follow a naming convention, spacing and type come from variables rather than one-off values, and every repeated pattern becomes a component with the right properties exposed. Content that has structure — case studies, team members, resources, locations — goes into CMS collections rather than being hand-built page by page, so a new entry is a form submission rather than a design job.
The result is a site that launches in weeks rather than months, needs no server maintenance, and stays consistent as your team extends it. We hand over with training recorded against your actual site, and we're honest about the ceiling: when a project needs real application logic or a deep storefront, we'll tell you Webflow is the wrong tool rather than bending it until it breaks.
Capabilities
What's Included
Nine areas of Webflow work, from the class system up to launch and training.
Custom Webflow Builds
Sites built from a structured class system and component library rather than cloned from a template and patched.
CMS Collections
Content modelled properly — collections, reference fields and dynamic templates — so adding an entry never means designing a page.
Component Systems
Reusable components with exposed properties, so a change to a card or a CTA propagates everywhere instead of being repeated by hand.
Interactions & Motion
Scroll, hover and page-load interactions built with performance and reduced-motion preferences in mind, not layered on until the page stutters.
Figma to Webflow
Designs translated faithfully, with variables and spacing mapped to a Webflow class system rather than eyeballed.
Responsive & Accessible Build
Breakpoints handled deliberately, semantic structure preserved, and WCAG basics — contrast, focus order, alt text discipline — built in.
Localisation
Webflow Localization set up for multi-market sites, with the translation workflow documented for whoever maintains it.
Integrations & Forms
CRM, marketing automation, booking and analytics connections wired through native integrations, Make or a small amount of custom code.
Migration & SEO Preservation
Content moved from WordPress or a legacy build with URLs preserved, redirects mapped and metadata carried across.
Deliverables
What You Receive
- Production Webflow site, published to your domain
- Documented class system and naming convention
- Component library with usage notes for each component
- CMS collections with field-by-field documentation
- Redirect map for every URL that changed in migration
- Integration documentation for forms, CRM and analytics
- Recorded training session run against your own site
- 30 days of post-launch support included
Stack
Technologies We Use
Webflow does the heavy lifting; everything else is there to connect it to the systems you already run.
Platform
- Webflow
- Webflow CMS
- Webflow Localization
- Client-First
Design
- Figma
- Figma Variables
- Lottie
Integrations
- Make
- Zapier
- HubSpot
- Airtable
Measurement
- GA4
- Google Tag Manager
- Microsoft Clarity
Our Process
How We Build a Webflow Site
Six phases. The class system and CMS structure get settled before the first section is built.
Engagement
How We Work Together
Three shapes, depending on whether you're launching, rescuing or iterating.
A defined page inventory at a fixed price. The most common shape, and the one Webflow suits best.
Fit
Who This Is For
And, just as usefully, who it isn't for.
Ideal for
- Marketing sites where campaign speed matters more than custom logic
- Startups that need a credible site live in weeks rather than months
- Teams with no developer to maintain hosting, updates or patches
- Brands that refresh visual design often and don't want to re-quote each time
- Businesses with structured content — case studies, resources, locations, people
- Anyone inheriting a Webflow project that needs restructuring rather than replacing
Not the right fit if
- You need user accounts, dashboards or real application logic — that's Web Application Development
- You're running a serious storefront with complex pricing or fulfilment — see Shopify E-commerce Development or WooCommerce E-commerce Solutions
- You publish at high volume with a large editorial team and complex permissions — Custom WordPress Development handles that better
Why DM Solutions
How We Build Webflow Differently
Four habits that decide whether your team can still extend the site a year from now.
A Class System, Not a Class Graveyard
Naming conventions and variables agreed before the first section. It's the single thing that separates a maintainable Webflow project from an unmaintainable one.
Content Modelled Properly
Anything repeating goes into a collection with real fields. Hand-built duplicates look identical on launch day and diverge within a month.
Trained on Your Own Site
Handover is recorded against your actual build, not a generic Webflow tutorial. Your team's first page after launch is the real test.
Honest About the Ceiling
When a requirement is past what Webflow does well, we say so and point at the right platform rather than selling you a workaround you'll be stuck with.
Proof of work
Webflow Sites That Shipped Fast
Builds where the marketing team was publishing unaided within weeks of launch.
Case Study 
Read Full Case StudyA Child's Wish Foundation
A Child's Wish Foundation fulfils the wishes of children facing critical illness. The mission moved everyone who heard it; almost nobody was hearing it. DM Solutions led brand, content strategy, and donation flow design; Creative Labs partnered with us to execute the WordPress build and CRM integration. Donations rose 50% within six months, organic traffic 70%, and volunteer registrations 35%.
Results
01
Increase in organic traffic
02
Boost in donations
03
Rise in engagement
Case Study 
Read Full Case StudyTea with George
Tea with George is a conversation-led podcast spanning industries, guests, and unhurried questions. It needed a digital home that matched that tone and could be found by people who had never heard the show. DM Solutions led strategy, UX, and content direction; Creative Labs partnered with us to execute the Webflow build and on-page search work. The result: 40% more organic traffic, half again as many listener interactions, and an audience that started subscribing directly.
Results
01
Rise in organic traffic
02
More listener interactions
03
Lower bounce rate
Case Study 
Read Full Case StudyHaniel Singh Ministries
Haniel Singh Ministries spreads messages of hope and spiritual growth through sermons, podcasts, and community. Its existing site couldn't carry a growing content library or reach beyond the people who already knew it. DM Solutions led content architecture, UX, and conversion strategy; Creative Labs partnered with us to execute the Webflow build. Traffic rose 150% in the first quarter and newsletter sign-ups 200%.
Results
01
More newsletter sign-ups
02
Growth in website traffic
03
Increase in podcast listeners
Case Study 
Read Full Case StudyConvergence Summit
The Convergence Summit brings faith leaders, church representatives, and thought leaders together around ministry growth and community impact. Its digital platform had to carry spiritual weight and survive a registration surge on the same afternoon. DM Solutions led UX and registration strategy; Creative Labs partnered with us to execute the WordPress build and load testing. Sign-ups rose 40% and session duration 50%.
Results
01
Increase in registrations
02
Longer average sessions
03
Increase in organic traffic
Case Study 
Read Full Case StudyVeritas Protection
Veritas Protection provides executive transportation, risk assessment, and bespoke security strategy to high-profile individuals and international organisations. Their clientele is elite; their website was not. DM Solutions led positioning, UX, and content strategy; Creative Labs partnered with us to execute the Webflow build. Session duration rose 45% and client enquiries 35%, with first-page rankings on the terms that matter.
Results
01
Longer session durations
02
Rise in client enquiries
03
Rankings on core terms
Case Study 
Read Full Case StudyThe Caylor Group
The Caylor Group advises organisations on growth and operational excellence. Their reputation was strong; their website communicated none of it and converted almost nobody. DM Solutions led positioning, UX, and conversion strategy; Creative Labs partnered with us to execute the build. Qualified leads rose 85%, organic traffic 60%, and consultation requests tripled.
Results
01
More consultation requests
02
Increase in qualified leads
03
Boost in organic traffic
Case Study 
Read Full Case StudyNew Wine Church
New Wine Church is a faith-driven community in Lynchburg, Virginia with a flourishing in-person congregation and almost no digital reach. DM Solutions led brand identity, information architecture, and UX; Creative Labs partnered with us to execute the Webflow build. The result is a searchable sermon library, an interactive event calendar, and a secure giving platform — a site that respects the church's heritage without looking like it was built in its founding decade.
Results
01
Growth in overall sessions
02
Improvement in engagement rate
03
Growth in active users
Case Study 
Read Full Case StudyAtlas Travel Co. Full-Stack Transformation
End-to-end rebuild, optimization, redesign, and growth program for a stalled travel brand.
Results
01
Organic traffic ceiling broken after 2-year plateau
02
New booking platform shipped on time
03
Higher conversion on existing traffic post-redesign
Case Study 
Read Full Case StudyNorthwind SaaS Design System
A scalable design system that unified a fragmented product and tripled UI delivery speed.
Results
01
faster UI feature delivery
02
reduction in design-QA cycles
03
One unified component library across 4 product areas
Case Study 
Read Full Case StudyHealthHub Mobile App
iOS and Android app serving 150K+ active users with seamless appointment booking and telemedicine.
Results
01
active users
02
average app store rating
03
user retention at 90 days
Testimonials
What Clients Say About Working With Us
Questions
Frequently Asked Questions
The six that come up in almost every Webflow conversation.
Most launch in 6–10 weeks, which is meaningfully faster than a comparable coded build. A focused site on existing designs can be quicker; a large migration with localisation and complex interactions runs longer.
Want a Site Your Marketing Team Can Run?
Tell us what pages you need, what your team wants to change without help, and when you need to be live. We'll come back with a scope, a timeline and a fixed price.
Detailed proposal within 48 hours. No commitment required.