Development
Custom themes and block libraries built so publishing a campaign page takes minutes and doesn't need a ticket — on a site that stays fast, secure and updatable.
Is this you?
WordPress runs a huge share of the web. It also accumulates problems faster than any other platform when nobody is holding the line.
Every page change needs a developer
Marketing raises a ticket to move a section, so the site stops improving between redesigns.
You're running forty plugins and trust none of them
Each one is a dependency, an update risk and a potential vulnerability nobody has time to audit.
The page builder made everything slow
Elementor or Divi got the site launched, and now it ships hundreds of kilobytes to render a heading.
You're scared to run updates
Core and plugin updates have broken the site before, so now they get deferred — which is the worse risk.
Overview
Custom themes and block libraries instead of a page builder and forty plugins.
WordPress has a deserved reputation for getting slow, fragile and insecure — and almost none of that is WordPress's fault. It's what happens when a site is assembled from a marketplace theme, a page builder and a plugin for every requirement, each written by a different author to a different standard, all loading on every request. The platform is fine. The assembly method is the problem.
We build WordPress the way we build anything else: a custom theme from a clean base, custom blocks registered for the block editor, and plugins added only when writing the functionality ourselves would genuinely cost more than maintaining someone else's. That usually means single figures rather than dozens, which is the difference between a site you can safely update and one you daren't touch.
The measure of a good WordPress build is what your marketing team can do without us. Registered blocks and patterns let them compose new pages from pieces that already match the design system, so campaign pages ship the same day they're briefed. That's what keeps a site improving after launch rather than decaying until the next redesign.
Capabilities
Nine areas of WordPress work. Most builds use six or seven, and we'll tell you which you don't need.
Themes built from a clean base to your design, with no marketplace bloat and no page builder tax on every page load.
Custom blocks and patterns registered for Gutenberg, so editors compose pages from components that already match the design system.
Structured content models with ACF, giving editors labelled fields rather than a blank canvas and a prayer.
WordPress as the editing experience with a Next.js front end over WPGraphQL or the REST API, where performance or app integration demands it.
Commerce layered onto a content site where the catalogue is small, with a path to a full store build when it isn't.
Networks for multi-brand or multi-region estates, and WPML or Polylang where content ships in more than one language.
An honest audit of what every plugin costs in speed, risk and licence fees — and which are cheaper to replace with fifty lines of theme code.
Object and page caching, image handling, query optimisation and script control, tuned against Core Web Vitals rather than a plugin's own score.
Least-privilege roles, file permissions, login protection, security headers and a safe, tested update routine.
Deliverables
Stack
Modern WordPress tooling — version control, local parity and real deployments, not FTP and hope.
Core
Headless
Front end
Ops
Our Process
Six phases. The content model gets decided before a single template is written.
Engagement
Three shapes, depending on whether you're building, rescuing or maintaining.
A defined site build at a fixed price. Best when the content model and page inventory are settled.
Fit
And, just as usefully, who it isn't for.
Why DM Solutions
Four decisions that decide whether the site is still fast in three years.
We build blocks for the native editor instead. Page builders make the first page fast to make and every page slow to load, and they hold your content hostage in shortcodes.
Every plugin is a dependency someone else maintains. If fifty lines of theme code does the job, we write the fifty lines.
The admin experience gets designed, not left to defaults. If your team can't publish confidently, the build failed regardless of how the front end looks.
Version control, staging and a tested update routine, so security patches get applied the week they ship rather than deferred indefinitely.
Proof of work
Sites where load time, publishing speed or maintenance cost improved measurably after launch.
A Child's Wish Foundation fulfils the wishes of children facing critical illness. The mission moved everyone who heard it; almost nobody was hearing it. DM Solutions led brand, content strategy, and donation flow design; Creative Labs partnered with us to execute the WordPress build and CRM integration. Donations rose 50% within six months, organic traffic 70%, and volunteer registrations 35%.
Results
01
Increase in organic traffic
02
Boost in donations
03
Rise in engagement
Tea with George is a conversation-led podcast spanning industries, guests, and unhurried questions. It needed a digital home that matched that tone and could be found by people who had never heard the show. DM Solutions led strategy, UX, and content direction; Creative Labs partnered with us to execute the Webflow build and on-page search work. The result: 40% more organic traffic, half again as many listener interactions, and an audience that started subscribing directly.
Results
01
Rise in organic traffic
02
More listener interactions
03
Lower bounce rate
Haniel Singh Ministries spreads messages of hope and spiritual growth through sermons, podcasts, and community. Its existing site couldn't carry a growing content library or reach beyond the people who already knew it. DM Solutions led content architecture, UX, and conversion strategy; Creative Labs partnered with us to execute the Webflow build. Traffic rose 150% in the first quarter and newsletter sign-ups 200%.
Results
01
More newsletter sign-ups
02
Growth in website traffic
03
Increase in podcast listeners
The Convergence Summit brings faith leaders, church representatives, and thought leaders together around ministry growth and community impact. Its digital platform had to carry spiritual weight and survive a registration surge on the same afternoon. DM Solutions led UX and registration strategy; Creative Labs partnered with us to execute the WordPress build and load testing. Sign-ups rose 40% and session duration 50%.
Results
01
Increase in registrations
02
Longer average sessions
03
Increase in organic traffic
Veritas Protection provides executive transportation, risk assessment, and bespoke security strategy to high-profile individuals and international organisations. Their clientele is elite; their website was not. DM Solutions led positioning, UX, and content strategy; Creative Labs partnered with us to execute the Webflow build. Session duration rose 45% and client enquiries 35%, with first-page rankings on the terms that matter.
Results
01
Longer session durations
02
Rise in client enquiries
03
Rankings on core terms
The Caylor Group advises organisations on growth and operational excellence. Their reputation was strong; their website communicated none of it and converted almost nobody. DM Solutions led positioning, UX, and conversion strategy; Creative Labs partnered with us to execute the build. Qualified leads rose 85%, organic traffic 60%, and consultation requests tripled.
Results
01
More consultation requests
02
Increase in qualified leads
03
Boost in organic traffic
New Wine Church is a faith-driven community in Lynchburg, Virginia with a flourishing in-person congregation and almost no digital reach. DM Solutions led brand identity, information architecture, and UX; Creative Labs partnered with us to execute the Webflow build. The result is a searchable sermon library, an interactive event calendar, and a secure giving platform — a site that respects the church's heritage without looking like it was built in its founding decade.
Results
01
Growth in overall sessions
02
Improvement in engagement rate
03
Growth in active users
End-to-end rebuild, optimization, redesign, and growth program for a stalled travel brand.
Results
01
Organic traffic ceiling broken after 2-year plateau
02
New booking platform shipped on time
03
Higher conversion on existing traffic post-redesign
A scalable design system that unified a fragmented product and tripled UI delivery speed.
Results
01
faster UI feature delivery
02
reduction in design-QA cycles
03
One unified component library across 4 product areas
iOS and Android app serving 150K+ active users with seamless appointment booking and telemedicine.
Results
01
active users
02
average app store rating
03
user retention at 90 days
Testimonials
Questions
The six we're asked in almost every WordPress conversation.
Most launch in 8–14 weeks. A focused build on an existing design with a simple content model can be quicker; a large migration with hundreds of pages and several integrations runs longer. You get a sprint-level timeline after discovery, before development starts.
Tell us what your team publishes, how often, and where the current site slows them down. We'll come back with an approach, a timeline and a fixed-price proposal.
Detailed proposal within 48 hours. No commitment required.
